iPhone maker Apple is gearing up for the ongoing competition in the market in the audio business. After the competitors Amazon and Microsoft have recently unveiled their wireless earbuds in recent times, Apple is now all set to unveils its new and high end pair of wireless AirPods by the end of September. The upcoming wireless AirPods are surely going to be expensive and will also have noise-reduction feature with a new design. With a new design, up-beat features and a brand like Apple, buyers would not mind a pricey price tag.
Reports claim that the new device has been christened as the AirPods Pro and the main attraction of the earbuds would be its noise reduction feature. The price of the AirPods Pro are expected to be $260. It has been a trend for Apple to launch new hardware around October. In 2018, the company had launched the new iPad Pro. The recent reports have surfaced after a few leaked images hinted about the new AirPods. Some of the earlier reports had claimed that the new wireless audio device from Apple would be launched by the last quarter of 2019 or by early 2020.
The noise cancellation feature was so far lacking from the Apple AirPod products but existed in the rival devices from Samsung and Amazon. Competition in the segment has increased and Apple does not want to leave any stone unturned. More and more companies are now turning up with their premium devices with better features at reasonable prices. The Cupertino based company has always had the reputation of being pricey.
Talking about competition, search engine giant Google showed off its Pixel Buds during an event which has a feature that it can work even when the earbuds are away from the samrtphone. Apple might not have featured the noise-cancellation feature earlier, but still was a successful product and has been loved by the gadget lovers.
Photo Credits: MacRumours