In a bid to survive market onslaught, BlackBerry Passport unveiled in Canada.
Hoping to make a comeback into the smartphone market, struggling company Blackberry unveiled their latest smartphone, a square shaped BlackBerry Passport. BlackBerry CEO John Chen revealed the new phone at an event held in Toronto on Wednesday, September 24, 2014. There were simultaneous launch events held in Dubai and London, however there was no launch even held in the United States, where there is little or no demand for the company’s phones.
The large screen Passport has a 4.5 inch screen, but its width is much larger than the iPhone 6 Plus and Samsung Note 4. The BlackBerry Passport is available on ShopBlackBerry.com and Amazon.com from September 24, 2014. The unlocked version of the device will retail in the US for $599.
The phone gets its name from the similarity in size that it has with a real passport. Ever since Apple launched its first iPhone in 2007 and Google’s Android power devices came into power, BlackBerry has suffered major losses. In their latest phone, BlackBerry has integrated a touchscreen with the traditional QWERTY keyboard, which they believe business professionals prefer.
The new BlackBerry will have a resolution of 1440 x 1440 pixels with a pixel density of 453 dpi. It will feature an HD display along with Corning Gorilla Glass for added protection. The Passport will be running the latest BlackBerry OS 10.3. The smartphone will have a 3450 mAh battery, which is much better than the batteries in most of the smartphones and phablets these days.
BlackBerry also announced that the Passport will be available in 30 countries by the end of this year.
Here is a list of the countries:
- Saudi Arabia
- South Africa
- Hong Kong